Sample of Business Loan Proposal
TABLE OF CONTENT
1. Preface
2. Partnership agreement
3. Logo and description
4. Introduction
5. Purpose of business plan
6. Background of the business
7. Background of the partners
8. Location of Project
9. Administration Plan
i. General business description
ii. Organization chart and structure
iii. Office layout and description
iv. Equity contribution
v. Table of job designation and number of workers
vi. Job description
vii. Requirement of job position
viii. Remuneration table
ix. List of office furniture, fixtures and fittings
x. The administrative budget
10. Marketing Plan
i. Introduction to the product
ii. Target market
iii. Market size
iv. Competition
v. Market share
vi. Sales forecast
vii. Marketing strategies
viii. Marketing budget
11. Operation plan
i. Introduction and objective
ii. Process flowchart
iii. Description of flowchart
iv. Hours of operation
v. Material requirement
vi. List of direct workers
a. Designation
b. Remuneration
vii. List of machines and equipment
viii. Plan/ office layout
ix. Location
x. Operation overhead
xi. Production budget
12. Financial plan
i. Project implementation cost
ii. Sources of financing
iii. Table of depreciation
iv. Loan amortization schedule
v. Hire purchase repayment scheme
vi. Cash flow proforma
vii. Profit and loss proforma
viii. Balance sheet proforma
13. Justification or conclusion
14. Appendix
EXECUTIVE SUMMARY
Our business will be fully operated on 1st May 2003. We think that this is a good time to take an advantage since the economy of our country will be stronger.
We choose this type of business because of several factors. This business has a good potential to develop in future, as there is a high demand from the public. The potential customers will be teenagers and adult as well. The most important thing to us it to get Halal income. We hope that this business will develop in the future and we can earn more profit.
INTRODUCTION OF BUSINESS
Anggun�s Boutique is our shop of partnership. We are merely as an entrepreneur that sells various types of latest design of clothes, shoes, scarves and bags.
Our business will be operated at Seksyen 20, Jalan Sultan Yahya Petra, Wakaf Siku, 15270 Kota Bharu, Kelantan. It is expected to start our business on the 1st May 2003. We choose this business because we found that the opportunity to expand the business is high as there is a high demand for the products.
We choose this type of business because it has a bright potential on developing the economy. The location is chosen because of these reasons:
? The location is strategic as it is located at the center of town in Kota Bharu.
? The infrastructure is completed with water, electricity, transportation, telecommunication and others.
? The population in Kota Bharu is large and people locally and foreigners focused to shopping there.
PURPOSE OF BUSINESS PLAN
This business plan is prepared to apply loan from Bank Rakyat to raise our additional capital and obtain support that is needed to run our business. On the other hands, it is also prepared as a guideline for daily management of our business. This business plan is also can be able to distribute business resources more effectively and efficiently where we have to convince our customers and suppliers with our potential business to attract the investors to invest in the business.
Besides that, it is used to study and evaluate our business in managing it systematically for efficiency so that the long- term plan can be achieved properly. On the other hand, this business plan also can be a tool to practice our knowledge, skill and proof capability among Bumiputeras to involve in this line of business.
MISSION
The mission of Anggun�s Boutique is to:
? Provide job opportunities to society
? To fulfill the needs of �fardhu kifayah�
? Give motivation to Bumiputera/ Malaysian society
? To gain profit and increase income
? To be able to distribute business resources effectively
VISION
The vision of Anggus�s Boutique is:
? To gain maximum profit with a minimum cost and suitable price
? To expand our business by adding new branches
OBJECTIVE
Our company, Anggun�s Boutique has main objective why we build this business. It is:
? To get Halal income and to gain capital return in year.
? To acquire support from customer by providing good quality products.
BUSINESS BACKGROUND
Name of the company : ANGGUN�S BOUTIQUE.
Address of the company : SEKSYEN 20, JALAN SULTAN YAHYA
PETRA, WAKAF SIKU, 15270 KOTA BHARU, KELANTAN.
Correspondence address : SAME AS ABOVE.
Phone number : 09- 7433821.
E-Mail : Anggun�s_boutique@yahoo.com
Type of business : PARTNERSHIP.
Main activity : SELLS VARIOUS TYPES OF CLOTHES,
SHOES, SCARVES, BAGS AND WOMEN JEWELLERIES.
Date of commencement : 1ST MAY 2003.
Date of registration : 1ST APRIL 2003.
Name of bank : BANK BUMIPUTERA COMMERCE.
Starting capital : RM 83, 000.
PARTNERSHIP BACKGROUND
GENERAL & FINANCIAL MANAGER
Name : Norhamiza Binti Mohd Noor.
Identity Card Number : 761107-03-5608.
Date of Birth : 07 November 1976.
Age : 27.
Address : 4688-H, Kampung Telipot,
Jalan Pasir Puteh,
15150 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9088911.
Marital Status : Single.
Academic Qualification : Diploma in Accountancy (UiTM).
Bachelor in Accountancy (UM).
Course Attended : Accountancy Seminar in Kula Lumpur,
Entrepreneurship and motivation course in Ipoh
Accountancy course in Johor Bharu.
Skills : Financial skills, communicate and write in
Malay, English and Mandarin.
Current job position : Financial Manager.
MARKETING MANAGER
Name : Norafiza Binti Md Yusof.
Identity Card Number : 750901-02-5410.
Date of Birth : 01 September 1975.
Age : 28.
Address : 222, Villa Teratai Jalan Pasir Tumboh,
1500, Kota Bharu
Kelantan Darul Naim.
Phone Number : 013-4689424.
Marital Status : Single.
Academic qualification : Diploma in Business Study (UiTM).
Bachelor in Marketing (UiTM).
Course Attended : Marketing Seminar in Seremban.
Entrepreneurship and motivation course in Ipoh.
Marketing course in Johor Bharu.
Skills : Marketing skills, communicate and write in
Malay and English.
Experience : Marketing Executive at Petronas.
Current job position : Marketing Manager.
ADMINISTRATION MANAGER
Name : Norulhuda Binti Makthar.
Identity Card Number : 710421-01-5442.
Date of Birth : 21 April 1971.
Age : 32.
Address : Lot 199, Taman Mewah Jaya,
Jalan Kebun Sultan,
15160 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9447144.
Marital Status : Married.
Academic Qualification : Bachelor Business Management.
Course Attended : Enterpreuship and motivation course,
Secretary in Ipoh,
Assistant Manager in KWSP.
Skills : Human Resource skills communicate and write
in Malay, English and Mandarin.
Experience : Assistant Manager in KWSP.
Current job position : Assistant in KWSP and Administration manager
in Anggun�s Boutique.
OPERATION MANAGER
Name : Norhasniza Binti Md Nasir.
Identity Card Number : 760424-02-5900.
Date of Birth : 24 April 1976.
Age : 27.
Address : Lot 24-4, Kondo Permai,
Jalan Wakaf Che Yeah,
15300 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9244011.
Marital Status : Single.
Academic Qualification : Diploma in Business Study (UiTM).
Bachelor in Business Study (UiTM).
Course Attended : Entrepreneurship and motivation course in
Ipoh,
Marketing seminar in Kuala Lumpur,
Business seminar in Malacca.
Skills : Operation skills communicate and write in
Malay, English and Mandarin.
Experience : Supervisor at textile factory.
Current job position : Operation Manager.
PARTNERSHIP AGREEMENT LETTER
To avoid any confusion and misunderstanding between partners, all partners had made a contact of agreement. This is witnessed by a lawyer from a registered law firm. Partnership members are:
Norhamiza Bt Mohd Noor
NorulHuda Bt Makhtar
Norafiza Bt Md Yusof
Norhasniza Bt Md Nasir
Therefore it is being legalized that the entire name above are agreed to become partnership members. We also agreed to follow the rules and conditions that consist below:
NAME OF FIRM/ COMPANY
Is being authorized by all after having discussion between partners that name of the company to be registered is Anggun�s Boutique. It is registered under business registration Act 1956 Pindaan 1978.
DATE OF COMMENCEMENT
This boutique will incorporate on 1st April 2003 until it winding up as the whole members agree.
DATE OF STARTING BUSINESS
This boutique will be operated on 1st May 2003.
MAIN ACTIVITY
Generally, our main activity is selling clothes, shoes, scarves and bags.
MAP OF THE LOCATION
BILL
COURT MAMOTH 15150 KOTA BHARU, KELANTAN.
E-MAIL: ANGGUN�s_BOTIQUE@YAHOO.COM
TEL: 09- 7433821.
GENERAL BUSINESS DESCRIPTION
Our boutique, Anggun�s Boutique is located at Jalan Wakaf Siku, Kota Bharu. We choose that location because we found that the area has a potential to grow and it is also situated at the main road to Kota Bharu and it is near the town.
In order to run our business, we have rent a building that is rented for RM3700 for a month with a capacious of 24x80 metres. The area is complete with electricity, water and telephone lines. There are also public phones, car park and other infrastructure for customers use.
Our boutique will start at 10.00 am until 10.00 pm. The employee will rest for their lunch and pray at 1.00 pm. The break time of the employee will go under shift where not all of them will go lunch. They will change the time with the other employee among them.
ORGANIZATIONAL CHART
TABLE OF JOB DESIGNATION AND NUMBER OF WORKERS
NO.
JOB DESCRIPTION
NUMBER OF WORKERS
1.
General/ Financial Manager 1
2. Administration Manager 1
3. Marketing Manager 1
4. Operational Manager 1
5. Account Assistant 1
6. Driver 1
7. Employees
6
TOTAL 12
JOB DESCRIPTION
1. GENERAL MANAGER
? To plan and control the business activities.
? To achieve business objective and goals.
? To ensure all policies are fully understood by subordinates and implementation of the policies.
? Responsible for all the activities of business.
? Identify and implement objective, strategies and manage the business effectively.
? Decision maker.
2. ADMINISTRATION MANAGER
? Responsible to minimize the cost incurred in administrative aspect.
? Ensure facilities and utilities of business are enough, safe and comfortable.
? Take care about employees welfare.
? To coordinate administration task, to plan and control business activities, to achieve business objective and goals.
? To operate business strategies effectively.
3. MARKETING MANAGER
? To ensure that the plan of target market in marketing strategies is effective and efficient.
? To implement strategies in marketing plan.
? To identify companies strengths and weaknesses.
? To fulfill the demand and supply of the market.
? To make promotion of the business.
? To identify and forecast market competitors.
? To make monthly and annually forecasting sales of companies.
4. OPERATIONAL MANAGER
? To make sure the operational tools are in good condition.
? To implement the demand and supply similar to the market.
? To produce high quality goods and services.
? To ensure the subordinates know their tasks and follow the particular schedule.
? Responsible in managing the business operation.
? To make sure that the operational expenses not exceed the budget and make profit to the business.
5. FINANCIAL MANAGER
? Analysis finance of the business and control the sources of financing effectively.
? To record and manage all document and bills that related the to financial scope, as it could be evidence and update companies account.
? Analysis business profit and prepare annual financial report of the business. Make sure that financial position of the companies is stable.
6. ASSISTANT MANAGER
? To help financial manager to prepare.
? To help administration manager to manage administration in business.
? Assist financial manager and admin manager to perform their duties.
7. WORKERS
? Responsible to guard the products and to serve customers.
? To arrange the products at their places.
8. DRIVER
? Responsible to get the products ordered from the supplier.
EMPLOYEES INCENTIVE
OFFICE HOUR
? We have decided that our boutique will open or operate from 10 am until 11 pm. Working days are 6 days per week from Saturday until Thursday.
BONUS
? We will prepare and give bonus to our employees in the second year of operation.
EPF
? We contribute to EPF as much as 12 % per month from employee�s remuneration.
SOCSO
? We also contribute to SOSCO 1.5 % per month from employee�s salary for the employee�s whose income is less than RM 2000 per month.
PANEL CLINIC
? All employees will be given MC from panel clinic if they have bad illness. If they have MC, their wages is still given as normal day work.
ANNUAL LEAVE
? All employees will get annual leave for 15 days.
REMUNERATION TABLE
ITEM JOB DESIGNATION NUM. OF WORKER MONTHLY EXPENSES (RM) EFF
12 % (RM) SOCSO 1.5 % (RM) TOTAL
(RM)
1
General/Financial Manager
1
1500
180
25.35
1705.35
2
Administration Manager
1
1300
156
21.85
1477.85
3
Marketing Manager
1
1300
156
21.85
1477.85
4
Operational Manager
1
1300
156
21.85
1477.85
5
Account Assistant
1
800
88
13.15
901.15
6
Worker
6
2700
306
13.50
3019.50
7
Driver
1
550
62
2.75
614.75
TOTAL
12
9450
1104
120.30
10674.30
LIST OF FURNITURES, FIXTURES AND FITTINGS
Num.
Furniture Description
Num. Of Description
1
Manager�s table
4
2
Staff table
2
3
Cash machine
2
4
Sofa set
1
5
Facsimile
1
6
Telephone
5
7
Air conditioner
3
8
Computer
4
9
Printer
2
10
Shelves
10
11
Manager chair
4
12
Staff chair
2
13
Cabinet
5
14
Fire extinguisher
1
Total
41
ADMINISTRATION BUDGET
No. Furniture Description Quantity Cost per unit (RM) Total
1
Managers tables
4
250
1000
2
Staff tables
2
120
240
3
Cash machine
1
300
300
4
Sofa set
1
600
600
5
Facsimile
1
1500
1500
6
Telephone
5
100
500
7
Air conditioner
3
1200
3600
8
Computer
4
1500
6000
9
Printer
2
190
380
10
Shelves
10
150
1500
11
Manager chair
4
150
600
12
Staff chair
2
90
180
13
Cabinet
5
100
500
14
Fire extinguisher
1
95
95
Total
45
6,345
16,995
List of office equipment expenses
Num. Item Unit Price per unit (RM) Total (RM)
1.
Files
20
3
60
2.
Stationery
5
1
5
3.
Whiteboard
2
35
70
TOTAL
27
39
135
MARKETING
We defined marketing as a social and managerial process whereby individual individuals and group obtain what they need and want through creating and exchanging products and value with others. To expain this defination, we will examine the following important terms like needs, want and demands, product and service, value, satisfaction and quality, exchange, transaction , relationships and markets. Exchange processes involve work. Our boutique must search for buyers, identify their needs, sell good product and services, set price for customers, promote them, store and deliver them. Activities such as product development, research, communication, distribution, pricing and service are core marketing activities. Our boutique holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the dsired satisfactions more affectively and efficiently than competitors do. The business that we involved has potential to go more successfully. Marketing is the important process and at the same time it also can help our product to reach the objective of the conpany to get maximum profit.
PRODUCT CONCEPT
Product concept mean that idea consumers will favor products that offer the most quality, performane and features and that the organization should therefore devote its energy to making continuous product improvements. A detailed version of the new product idea stated in meaningful consumers terms.
Anggun�s Boutique will offer various types of clothes, shoes, scarves, bags and women jewelleries. We choose these products to be sold at our boutique in Kota Bharu because there are many populations in Kota Bharu and the income and expenses of the people are high. Most of them will spend more money for the products. Otherwise, the demands for the products are high, as the community is following the trends of fashions, so the appearance of Anggun�s Boutique is at the right time to fulfill the needs and wants of the people. The products offered by our boutique are also suitable and available for various age and level of people especially teenagers and adults.
TARGET MARKET
The target market is very essential to ensure our products can be introduced to the customers and entered the market to avoid from any losses and for that reason we have decided to manage the market with 3 segmentation which include:
a) Geographic segmentation.
At Kota Sri Mutiara, Kota Bharu there are many facilities provided that is needed by our boutique. It is easy to get transportation such as taxi; bus and other public transportations to get to our boutique because the building where our shop is in is situated near the main road to Kota Bharu. Other facilities that can be attained easily at that area are telecommunication line, water, electricity and others.
b) Demographic segmentation
i) Age
From our observation at that area, we found that majority of people that always go shopping at this place are adults and teenagers.
ii) Income level
From the income level it is ensure that the people have right income and teenagers are coming from well family based on their expenditures.
c) Income level
Our boutique offers products to all kinds of customer instead of classifying them. The products offered are available to adults as well as teenagers. All partners of Anggun�s Boutiques agreed to choose Kota Sri Mutiara building as the site of our boutique.
MARKET SIZE
Anggun�s Boutique has their own mission to achieve target market. Before Anggun�s Boutique market the product we already have our servey. From our servey and research Kota Bharu is a very good place to market our product. It is because Kota Bharu is a city center of Kelantan. Many people from other city came to Kelantan. It also can be a focus center place for many tourists from oversea. So the tourist can came to Kota Bharu and visit our boutique. When our boutique sell many types of product it can attract tourist to buy the product. It maybe have many boutique establish at Kota Bharu but our boutique sell more clothes, shoes, bags and scarves with more quality. Anggun�s Boutique want to give more satisfaction for our customers. Our boutique always concern for customers to sell a latest fashion for all product.
Before we manage to run our business on the area that we have chosen, we have defined our competitors. The competitors are at Kota Bharu and they are Koleksi Idaman, Kedai Kasut Vincci and CDH Boutique.
Market share before Anggun�s Boutique enter the market.
NAME OF COMPETITORS
ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI
IDAMAN
71,484
b. KEDAI KASUT VINCCI
83,788
c. CDH BOUTIQUE
62,108
TOTAL
217,380
MARKET SHARE
After we have defined our competitors, we made the table of market share that refers to the estimated potential sales of the business after taking into consideration the market size and competitor�s influences.
PERCENTAGE OF MARKET SHARE BEFORE ANGGUN�S BOUTIQUE ENTER THE MARKET
NAME OF COMPETITORS
MARKET SHARE (%) ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI IDAMAN
33
71,484
b. KEDAI KASUT VINCCI
38
83,788
c. CDH BOUTIQUE
29
62,108
TOTAL
100
217,380
PERCENTAGE OF MARKET SHARE AFTER ANGGUN�S BOUTIQUE ENTER THE MARKET
NAME OF COMPETITORS
MARKET SHARE (%) ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI
IDAMAN
31
67387.80
b. KEDAI KASUT VINCCI
34
73909.20
c. CDH BOUTIQUE
24
52171.20
d. ANGGUN�S BOUTIQUE
11
23,911.80
TOTAL
100
217,380
COMPETITORS
Main competitors of Anggun�s Boutique:
NAME OF COMPETITORS
STRENGTHS
WEAKNESSES
KOLEKSI IDAMAN
� At a strategic place.
� Produce many types of scarves.
� It has established for many years and has experience and skills.
� The spaces of scarves are too close to each other.
� The workers of the boutique are not many.
KEDAI KASUT VINCCI
� At a strategies place
� Many branch
� Well-known
� Have many customer
� The shoes that company sell are high branded and expensive.
� The space of shoes shelves is not wide.
CDH BOUTIQUE
� Sell many types of clothes and scarves.
� The boutique is located upstairs.
� Disagreement.
SALES FORECAST
LIST PRICE OF PRODUCTS
NUM. ITEM QUANTITY PRICE PER UNIT (RM) AMOUNT (RM)
1. BAGS
a. Wallet (BUM) 100 35 3,500
b. Purse (BUM) 200 32 6,400
c. Handbag (BONIA) 100 99 9,900
d. Porch bag (DIADORA) 80 9 720
e. Traveling bag (DIADORA) 100 20 2,000
2. SHOES
a. Men (POLO) 200 79 15,800
b. Women (POLO) 250 59 14,750
3. SCARVES 400 15 6000
4. CLOTHES
a. Baju kurung (SILK) 100 130 13,000
b. Baju kebaya (SILK) 100 150 15,000
c. Blouse 200 25 5,000
d. Skirt 150 30 4,500
e. Long Pants 150 39 5850
TOTAL 2680 741 102,420
SALES FORECAST FOR THE FIRST YEAR
MONTHS BAGS (RM) CLOTHES (RM) SCARVES (RM) SHOES
(RM) TOTAL
(RM)
1 8,600 10,450 9,785 12,650 41,485
2 6,945 7,365 5,315 9,875 23,250
3 6,875 7,215 5,025 8,775 27,890
4 6,735 7,105 5,215 8,455 27,510
5 5,875 6,965 4,325 7,955 25,120
6 5,455 5,785 3,985 6,995 22,220
7 4,695 4,325 3,785 6,855 19,660
8 4,025 4,125 3,865 6,795 18,810
9 4,785 4,845 4,035 6,965 20,630
10 5,865 6,785 5,655 7,355 25660
11 7,985 8,265 6,325 8,165 30,740
12 8,995 9,365 8,785 10,685 37830
TOTAL 76835 82595 66100 101525 320805
SALES FORECAST FOR THE SECOND AND THIRD YEAR
YEAR AMOUNT
1 327,055
2 343,407
3 360,577
TOTAL 1,031,039
MARKET STRATEGY
Marketing is the important element is business activities. In order to calculate its sales forecast, the entrepreneur must develop appropriate marketing strategies to generate scales from the target market. Good marketing strategies will reduce the marketing problems. This will encourage the products to be known by the customers and in the same time towards the profit of the business.
To make sure the marketing for our products exist, our shop had planned a few of strategies including short-term strategies:
1. Product strategy
- Offer latest design of clothes, shoes, bags and scarves.
2. Principles Strategies
- Follow the cost-based pricing especially the cost-plus pricing.
3. Place (distribution)
- Will be the retailer where we get our product from the supplier and sell it to the customer.
4. Promotion strategies
- Banner
- Newspaper
- Internet
OPERATION PLAN
DEFINITION OF OPERATION PLAN.
Operation plan for Anggun�s Boutique is important because it involves the production of a product or service according to the quality, quantity, specification and time to the costumers� requirement at the lowest possible cost.
Operation plan is defined as a transformation process according to all activities, which involves produce input to output. Under operation process, business inputs are raw materials, machinery and equipments, capital, manpower and knowledge. Material requirement planning list all materials needed to produce the products and estimate in terms of quantity needed based on forecasted sales.
In addition, acquisition of machinery and equipment is needed to produce the product besides determining the number of machine and equipment based upon its capital and production period, to meet sales forecast. It also identifies suppliers that can offer the machine and equipment at competitive price. Manpower planning determines the rate of production and the standard time in producing a unit of product.
Operation layout is another factors, which considered in arrangement of the machinery and equipment. Therefore, raw materials can move freely from one place to another. It also can minimize delay and ensure that different types of process are separated. Operation budget involves cost of machinery and equipment, direct materials and operation overhead.
THE TRANSFORMATION PROCESS
MACHINERY
In order to distribute our products we use machines like cash machine, bar code scanner and computer.
LABOR
The labor includes General Manager, Administration Manager, Operation Manager, Financial Manager, Marketing Manager, Account Assistant, Driver, and Worker.
MATERIAL
We have only one type of material, which are direct materials.
EFFICIENCY OF THE TRANSFORMATION PROCESS.
The efficiency and effectiveness of the transformation process is measured by productivity index.
FORMULA: OUTPUT/INPUT COST
Productivity index of more than 1 indicate the efficiency of the transformation process.
Our company sales RM 320805 in year 1.
Operation cost is (MRP) RM ���. In year 1.
Productivity index for our business is RM 140,000
RM���..
=�����..
PROCESS FLOWCHART
Identify quantity demand
Order goods
Received goods from suppliers
Quality control
Packaging
Stored for stocks
Output
Sell goods to customers
MANPOWER PLANNING
DAY
TIME
HOURS
DAYS PER MONTH
ONE WEEK 10.00 am to 10.00 pm. 12 30
In Anggun�s Boutique working day for all employees had been set up from Saturday to Thusday. The operation process will start at 10.00 am and close at 10.00 pm. Anggun�s Boutique will be break from 1.00 pm to 2.00 pm. This will give and chance for workers to get rest anD having lunch. The operation process will start back around 2.10 pm. Our boutique will gives holidays to workers especially on Friday.
HOUSE OF PRODUCTION
Anggun�s Boutique Hours of operation
DAY
TIME
HOURS
DAYS IN MONTH
ONE WEEK
10.00am-1.00pm
2.00pm-10.00pm
3 Hours
8 Hours
30
TOTAL
11 Hours
30
Employees of Anggun�s Boutique will work for 7 hours a day which is 3 hours in morning from 10.00 am to 1.00 pm and 4 hours more in the evening from 2.00 pm to 10.00 pm. They will work 30 days a month. In Anggun�s Boutique, we encourage our employees to be more disciplined and without having stress.
Materials Requirement Planning
The cost of all materials
Raw material Unit Closing stock Cost per unit Amount (RM)
Bags
1. Purse (BONIA) 50 30 32 2560
2. Wallet (BONIA) 50 30 35 2800
3.Handbag (BONIA) 40 20 99 5940
4.Traveling bag (DIADORA) 30 15 20 900
5.Porchbag (DIADORA) 20 20 9 360
Clothes
1.Blouse 100 50 25 3750
2.Baju Kurung (SILK) 50 30 130 10400
3.Jubah 30 20 120 6000
4.Baju Kebaya (SILK) 50 30 150 12000
5. Skirt 40 10 30 1500
6. Long pants 60 20 39 3120
Shoes
1. Men (POLO) 120 50 79 13430
2. Women (POLO) 120 60 59 10620
3. Pants shoes 100 50 35 5250
Scarves 130 70 15 3000
TOTAL 81630
ACQUISITION OF MACHINERY AND EQUIPMENT
BIL
QUANTITY PRICE PERUNIT AMOUNT
Cash machine
1
Fax machine
1
Barcode scanner
1
Shelves
10
OPERATIONAL LAYOUT PLAN
SHOP LAYOUT
CLUE:
CLOTHES SHELVES SCARVES SHELVES
BAGS SHELVES
SHOES SHELVES
OFFICE LAYOUT
CLUE:
GENERAL/ADMINISTRATION DESK SOFA SET
MARKETING DESK POKOK HIASAN
OPERATIONAL DESK
FINANCIAL DESK
MEETING DESK
OPERATIONAL BUDGET
Item Capital expenditure Monthly expenditure
1. Machine equipment
2. Salary
3. Socso
4. EPF
5. Direct material
6. Electricity
7. Water
TOTAL
OPERATION STRATEGIES
ANGGUN�S boutique have many objective to achieve in the operation process and they are:
- To gain maximum profit with minimum cost which mean that to make sure the profit can cover the variable cost.
- To attract as many customer as we can.
- To make sure the quality of our product and service can satisfy our customer.
- Always look after the quality of worker.
- Try to sell the latest design products.
OPERATION CHART
THE SUPPLIERS
Anggun�s Boutique conduct stocks in order to make sure all products are high quality. Anggun�s Boutique used the FIFO method (first in first out). It means we used the first stock because the products we have are based on demand from customers. Our suppliers are as follow:
SUPPLIER MATERIAL
FINANCIAL PLAN
PROJECT IMPLEMENTATION COST SCHEDULE
RM
CAPITAL EXPENDITURE
a)
MONTHLY EXPENDITURE
a)
OTHER EXPENDITURE
a)
CONTINGENCY COST (2%)
TOTAL COST
TABLE OF DEPRECIATION
TYPE OF ASSET : LORRY
COST OF ASSET : RM
DEPRECIATION RATE : 10 %
METHOD : STRAIGHT LINE
YEAR ANNUAL DEPRECIATION
ACCUMULATED DEPRECIATION BOOK VALUE
0
1
2
3
4
5
6
7
8
9
10
SOURCES OF FUND
SOURCE
RM
EQUITY CONTRIBUTION
CASH
63,000
ASSET
TERM LOAN
37,000
HIRE- PURCHASE FINANCE
TOTAL
LOAN AMORTIZATION SCHEDULE
LOAN AMOUNT : RM
LOAN PERIOD : 10 YEARS
INTEREST RATE :
METHOD : REDUCING BALANCE (ANNUALLY)
YEAR
INTEREST PRINCIPAL PAYMENT BALANCE
0
0 0 0
1
2
3
4
5
6
7
8
9
10
HIRE- PURCHASE REPAYMENT SCHEDULE
COST OF ASSET : RM
DOWN PAYMENT : RM
LOAN AMOUNT : RM
LOAN PERIOD : 10 YEARS
INTEREST RATE : %
METHOD :
YEAR INTEREST PRINCIPAL PAYMENT BALANCE
0
0 0 0
1
2
3
4
5
6
7
8
9
10
1. Preface
2. Partnership agreement
3. Logo and description
4. Introduction
5. Purpose of business plan
6. Background of the business
7. Background of the partners
8. Location of Project
9. Administration Plan
i. General business description
ii. Organization chart and structure
iii. Office layout and description
iv. Equity contribution
v. Table of job designation and number of workers
vi. Job description
vii. Requirement of job position
viii. Remuneration table
ix. List of office furniture, fixtures and fittings
x. The administrative budget
10. Marketing Plan
i. Introduction to the product
ii. Target market
iii. Market size
iv. Competition
v. Market share
vi. Sales forecast
vii. Marketing strategies
viii. Marketing budget
11. Operation plan
i. Introduction and objective
ii. Process flowchart
iii. Description of flowchart
iv. Hours of operation
v. Material requirement
vi. List of direct workers
a. Designation
b. Remuneration
vii. List of machines and equipment
viii. Plan/ office layout
ix. Location
x. Operation overhead
xi. Production budget
12. Financial plan
i. Project implementation cost
ii. Sources of financing
iii. Table of depreciation
iv. Loan amortization schedule
v. Hire purchase repayment scheme
vi. Cash flow proforma
vii. Profit and loss proforma
viii. Balance sheet proforma
13. Justification or conclusion
14. Appendix
EXECUTIVE SUMMARY
Our business will be fully operated on 1st May 2003. We think that this is a good time to take an advantage since the economy of our country will be stronger.
We choose this type of business because of several factors. This business has a good potential to develop in future, as there is a high demand from the public. The potential customers will be teenagers and adult as well. The most important thing to us it to get Halal income. We hope that this business will develop in the future and we can earn more profit.
INTRODUCTION OF BUSINESS
Anggun�s Boutique is our shop of partnership. We are merely as an entrepreneur that sells various types of latest design of clothes, shoes, scarves and bags.
Our business will be operated at Seksyen 20, Jalan Sultan Yahya Petra, Wakaf Siku, 15270 Kota Bharu, Kelantan. It is expected to start our business on the 1st May 2003. We choose this business because we found that the opportunity to expand the business is high as there is a high demand for the products.
We choose this type of business because it has a bright potential on developing the economy. The location is chosen because of these reasons:
? The location is strategic as it is located at the center of town in Kota Bharu.
? The infrastructure is completed with water, electricity, transportation, telecommunication and others.
? The population in Kota Bharu is large and people locally and foreigners focused to shopping there.
PURPOSE OF BUSINESS PLAN
This business plan is prepared to apply loan from Bank Rakyat to raise our additional capital and obtain support that is needed to run our business. On the other hands, it is also prepared as a guideline for daily management of our business. This business plan is also can be able to distribute business resources more effectively and efficiently where we have to convince our customers and suppliers with our potential business to attract the investors to invest in the business.
Besides that, it is used to study and evaluate our business in managing it systematically for efficiency so that the long- term plan can be achieved properly. On the other hand, this business plan also can be a tool to practice our knowledge, skill and proof capability among Bumiputeras to involve in this line of business.
MISSION
The mission of Anggun�s Boutique is to:
? Provide job opportunities to society
? To fulfill the needs of �fardhu kifayah�
? Give motivation to Bumiputera/ Malaysian society
? To gain profit and increase income
? To be able to distribute business resources effectively
VISION
The vision of Anggus�s Boutique is:
? To gain maximum profit with a minimum cost and suitable price
? To expand our business by adding new branches
OBJECTIVE
Our company, Anggun�s Boutique has main objective why we build this business. It is:
? To get Halal income and to gain capital return in year.
? To acquire support from customer by providing good quality products.
BUSINESS BACKGROUND
Name of the company : ANGGUN�S BOUTIQUE.
Address of the company : SEKSYEN 20, JALAN SULTAN YAHYA
PETRA, WAKAF SIKU, 15270 KOTA BHARU, KELANTAN.
Correspondence address : SAME AS ABOVE.
Phone number : 09- 7433821.
E-Mail : Anggun�s_boutique@yahoo.com
Type of business : PARTNERSHIP.
Main activity : SELLS VARIOUS TYPES OF CLOTHES,
SHOES, SCARVES, BAGS AND WOMEN JEWELLERIES.
Date of commencement : 1ST MAY 2003.
Date of registration : 1ST APRIL 2003.
Name of bank : BANK BUMIPUTERA COMMERCE.
Starting capital : RM 83, 000.
PARTNERSHIP BACKGROUND
GENERAL & FINANCIAL MANAGER
Name : Norhamiza Binti Mohd Noor.
Identity Card Number : 761107-03-5608.
Date of Birth : 07 November 1976.
Age : 27.
Address : 4688-H, Kampung Telipot,
Jalan Pasir Puteh,
15150 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9088911.
Marital Status : Single.
Academic Qualification : Diploma in Accountancy (UiTM).
Bachelor in Accountancy (UM).
Course Attended : Accountancy Seminar in Kula Lumpur,
Entrepreneurship and motivation course in Ipoh
Accountancy course in Johor Bharu.
Skills : Financial skills, communicate and write in
Malay, English and Mandarin.
Current job position : Financial Manager.
MARKETING MANAGER
Name : Norafiza Binti Md Yusof.
Identity Card Number : 750901-02-5410.
Date of Birth : 01 September 1975.
Age : 28.
Address : 222, Villa Teratai Jalan Pasir Tumboh,
1500, Kota Bharu
Kelantan Darul Naim.
Phone Number : 013-4689424.
Marital Status : Single.
Academic qualification : Diploma in Business Study (UiTM).
Bachelor in Marketing (UiTM).
Course Attended : Marketing Seminar in Seremban.
Entrepreneurship and motivation course in Ipoh.
Marketing course in Johor Bharu.
Skills : Marketing skills, communicate and write in
Malay and English.
Experience : Marketing Executive at Petronas.
Current job position : Marketing Manager.
ADMINISTRATION MANAGER
Name : Norulhuda Binti Makthar.
Identity Card Number : 710421-01-5442.
Date of Birth : 21 April 1971.
Age : 32.
Address : Lot 199, Taman Mewah Jaya,
Jalan Kebun Sultan,
15160 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9447144.
Marital Status : Married.
Academic Qualification : Bachelor Business Management.
Course Attended : Enterpreuship and motivation course,
Secretary in Ipoh,
Assistant Manager in KWSP.
Skills : Human Resource skills communicate and write
in Malay, English and Mandarin.
Experience : Assistant Manager in KWSP.
Current job position : Assistant in KWSP and Administration manager
in Anggun�s Boutique.
OPERATION MANAGER
Name : Norhasniza Binti Md Nasir.
Identity Card Number : 760424-02-5900.
Date of Birth : 24 April 1976.
Age : 27.
Address : Lot 24-4, Kondo Permai,
Jalan Wakaf Che Yeah,
15300 Kota Bharu,
Kelantan Darul Naim.
Phone Number : 013-9244011.
Marital Status : Single.
Academic Qualification : Diploma in Business Study (UiTM).
Bachelor in Business Study (UiTM).
Course Attended : Entrepreneurship and motivation course in
Ipoh,
Marketing seminar in Kuala Lumpur,
Business seminar in Malacca.
Skills : Operation skills communicate and write in
Malay, English and Mandarin.
Experience : Supervisor at textile factory.
Current job position : Operation Manager.
PARTNERSHIP AGREEMENT LETTER
To avoid any confusion and misunderstanding between partners, all partners had made a contact of agreement. This is witnessed by a lawyer from a registered law firm. Partnership members are:
Norhamiza Bt Mohd Noor
NorulHuda Bt Makhtar
Norafiza Bt Md Yusof
Norhasniza Bt Md Nasir
Therefore it is being legalized that the entire name above are agreed to become partnership members. We also agreed to follow the rules and conditions that consist below:
NAME OF FIRM/ COMPANY
Is being authorized by all after having discussion between partners that name of the company to be registered is Anggun�s Boutique. It is registered under business registration Act 1956 Pindaan 1978.
DATE OF COMMENCEMENT
This boutique will incorporate on 1st April 2003 until it winding up as the whole members agree.
DATE OF STARTING BUSINESS
This boutique will be operated on 1st May 2003.
MAIN ACTIVITY
Generally, our main activity is selling clothes, shoes, scarves and bags.
MAP OF THE LOCATION
BILL
COURT MAMOTH 15150 KOTA BHARU, KELANTAN.
E-MAIL: ANGGUN�s_BOTIQUE@YAHOO.COM
TEL: 09- 7433821.
GENERAL BUSINESS DESCRIPTION
Our boutique, Anggun�s Boutique is located at Jalan Wakaf Siku, Kota Bharu. We choose that location because we found that the area has a potential to grow and it is also situated at the main road to Kota Bharu and it is near the town.
In order to run our business, we have rent a building that is rented for RM3700 for a month with a capacious of 24x80 metres. The area is complete with electricity, water and telephone lines. There are also public phones, car park and other infrastructure for customers use.
Our boutique will start at 10.00 am until 10.00 pm. The employee will rest for their lunch and pray at 1.00 pm. The break time of the employee will go under shift where not all of them will go lunch. They will change the time with the other employee among them.
ORGANIZATIONAL CHART
TABLE OF JOB DESIGNATION AND NUMBER OF WORKERS
NO.
JOB DESCRIPTION
NUMBER OF WORKERS
1.
General/ Financial Manager 1
2. Administration Manager 1
3. Marketing Manager 1
4. Operational Manager 1
5. Account Assistant 1
6. Driver 1
7. Employees
6
TOTAL 12
JOB DESCRIPTION
1. GENERAL MANAGER
? To plan and control the business activities.
? To achieve business objective and goals.
? To ensure all policies are fully understood by subordinates and implementation of the policies.
? Responsible for all the activities of business.
? Identify and implement objective, strategies and manage the business effectively.
? Decision maker.
2. ADMINISTRATION MANAGER
? Responsible to minimize the cost incurred in administrative aspect.
? Ensure facilities and utilities of business are enough, safe and comfortable.
? Take care about employees welfare.
? To coordinate administration task, to plan and control business activities, to achieve business objective and goals.
? To operate business strategies effectively.
3. MARKETING MANAGER
? To ensure that the plan of target market in marketing strategies is effective and efficient.
? To implement strategies in marketing plan.
? To identify companies strengths and weaknesses.
? To fulfill the demand and supply of the market.
? To make promotion of the business.
? To identify and forecast market competitors.
? To make monthly and annually forecasting sales of companies.
4. OPERATIONAL MANAGER
? To make sure the operational tools are in good condition.
? To implement the demand and supply similar to the market.
? To produce high quality goods and services.
? To ensure the subordinates know their tasks and follow the particular schedule.
? Responsible in managing the business operation.
? To make sure that the operational expenses not exceed the budget and make profit to the business.
5. FINANCIAL MANAGER
? Analysis finance of the business and control the sources of financing effectively.
? To record and manage all document and bills that related the to financial scope, as it could be evidence and update companies account.
? Analysis business profit and prepare annual financial report of the business. Make sure that financial position of the companies is stable.
6. ASSISTANT MANAGER
? To help financial manager to prepare.
? To help administration manager to manage administration in business.
? Assist financial manager and admin manager to perform their duties.
7. WORKERS
? Responsible to guard the products and to serve customers.
? To arrange the products at their places.
8. DRIVER
? Responsible to get the products ordered from the supplier.
EMPLOYEES INCENTIVE
OFFICE HOUR
? We have decided that our boutique will open or operate from 10 am until 11 pm. Working days are 6 days per week from Saturday until Thursday.
BONUS
? We will prepare and give bonus to our employees in the second year of operation.
EPF
? We contribute to EPF as much as 12 % per month from employee�s remuneration.
SOCSO
? We also contribute to SOSCO 1.5 % per month from employee�s salary for the employee�s whose income is less than RM 2000 per month.
PANEL CLINIC
? All employees will be given MC from panel clinic if they have bad illness. If they have MC, their wages is still given as normal day work.
ANNUAL LEAVE
? All employees will get annual leave for 15 days.
REMUNERATION TABLE
ITEM JOB DESIGNATION NUM. OF WORKER MONTHLY EXPENSES (RM) EFF
12 % (RM) SOCSO 1.5 % (RM) TOTAL
(RM)
1
General/Financial Manager
1
1500
180
25.35
1705.35
2
Administration Manager
1
1300
156
21.85
1477.85
3
Marketing Manager
1
1300
156
21.85
1477.85
4
Operational Manager
1
1300
156
21.85
1477.85
5
Account Assistant
1
800
88
13.15
901.15
6
Worker
6
2700
306
13.50
3019.50
7
Driver
1
550
62
2.75
614.75
TOTAL
12
9450
1104
120.30
10674.30
LIST OF FURNITURES, FIXTURES AND FITTINGS
Num.
Furniture Description
Num. Of Description
1
Manager�s table
4
2
Staff table
2
3
Cash machine
2
4
Sofa set
1
5
Facsimile
1
6
Telephone
5
7
Air conditioner
3
8
Computer
4
9
Printer
2
10
Shelves
10
11
Manager chair
4
12
Staff chair
2
13
Cabinet
5
14
Fire extinguisher
1
Total
41
ADMINISTRATION BUDGET
No. Furniture Description Quantity Cost per unit (RM) Total
1
Managers tables
4
250
1000
2
Staff tables
2
120
240
3
Cash machine
1
300
300
4
Sofa set
1
600
600
5
Facsimile
1
1500
1500
6
Telephone
5
100
500
7
Air conditioner
3
1200
3600
8
Computer
4
1500
6000
9
Printer
2
190
380
10
Shelves
10
150
1500
11
Manager chair
4
150
600
12
Staff chair
2
90
180
13
Cabinet
5
100
500
14
Fire extinguisher
1
95
95
Total
45
6,345
16,995
List of office equipment expenses
Num. Item Unit Price per unit (RM) Total (RM)
1.
Files
20
3
60
2.
Stationery
5
1
5
3.
Whiteboard
2
35
70
TOTAL
27
39
135
MARKETING
We defined marketing as a social and managerial process whereby individual individuals and group obtain what they need and want through creating and exchanging products and value with others. To expain this defination, we will examine the following important terms like needs, want and demands, product and service, value, satisfaction and quality, exchange, transaction , relationships and markets. Exchange processes involve work. Our boutique must search for buyers, identify their needs, sell good product and services, set price for customers, promote them, store and deliver them. Activities such as product development, research, communication, distribution, pricing and service are core marketing activities. Our boutique holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the dsired satisfactions more affectively and efficiently than competitors do. The business that we involved has potential to go more successfully. Marketing is the important process and at the same time it also can help our product to reach the objective of the conpany to get maximum profit.
PRODUCT CONCEPT
Product concept mean that idea consumers will favor products that offer the most quality, performane and features and that the organization should therefore devote its energy to making continuous product improvements. A detailed version of the new product idea stated in meaningful consumers terms.
Anggun�s Boutique will offer various types of clothes, shoes, scarves, bags and women jewelleries. We choose these products to be sold at our boutique in Kota Bharu because there are many populations in Kota Bharu and the income and expenses of the people are high. Most of them will spend more money for the products. Otherwise, the demands for the products are high, as the community is following the trends of fashions, so the appearance of Anggun�s Boutique is at the right time to fulfill the needs and wants of the people. The products offered by our boutique are also suitable and available for various age and level of people especially teenagers and adults.
TARGET MARKET
The target market is very essential to ensure our products can be introduced to the customers and entered the market to avoid from any losses and for that reason we have decided to manage the market with 3 segmentation which include:
a) Geographic segmentation.
At Kota Sri Mutiara, Kota Bharu there are many facilities provided that is needed by our boutique. It is easy to get transportation such as taxi; bus and other public transportations to get to our boutique because the building where our shop is in is situated near the main road to Kota Bharu. Other facilities that can be attained easily at that area are telecommunication line, water, electricity and others.
b) Demographic segmentation
i) Age
From our observation at that area, we found that majority of people that always go shopping at this place are adults and teenagers.
ii) Income level
From the income level it is ensure that the people have right income and teenagers are coming from well family based on their expenditures.
c) Income level
Our boutique offers products to all kinds of customer instead of classifying them. The products offered are available to adults as well as teenagers. All partners of Anggun�s Boutiques agreed to choose Kota Sri Mutiara building as the site of our boutique.
MARKET SIZE
Anggun�s Boutique has their own mission to achieve target market. Before Anggun�s Boutique market the product we already have our servey. From our servey and research Kota Bharu is a very good place to market our product. It is because Kota Bharu is a city center of Kelantan. Many people from other city came to Kelantan. It also can be a focus center place for many tourists from oversea. So the tourist can came to Kota Bharu and visit our boutique. When our boutique sell many types of product it can attract tourist to buy the product. It maybe have many boutique establish at Kota Bharu but our boutique sell more clothes, shoes, bags and scarves with more quality. Anggun�s Boutique want to give more satisfaction for our customers. Our boutique always concern for customers to sell a latest fashion for all product.
Before we manage to run our business on the area that we have chosen, we have defined our competitors. The competitors are at Kota Bharu and they are Koleksi Idaman, Kedai Kasut Vincci and CDH Boutique.
Market share before Anggun�s Boutique enter the market.
NAME OF COMPETITORS
ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI
IDAMAN
71,484
b. KEDAI KASUT VINCCI
83,788
c. CDH BOUTIQUE
62,108
TOTAL
217,380
MARKET SHARE
After we have defined our competitors, we made the table of market share that refers to the estimated potential sales of the business after taking into consideration the market size and competitor�s influences.
PERCENTAGE OF MARKET SHARE BEFORE ANGGUN�S BOUTIQUE ENTER THE MARKET
NAME OF COMPETITORS
MARKET SHARE (%) ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI IDAMAN
33
71,484
b. KEDAI KASUT VINCCI
38
83,788
c. CDH BOUTIQUE
29
62,108
TOTAL
100
217,380
PERCENTAGE OF MARKET SHARE AFTER ANGGUN�S BOUTIQUE ENTER THE MARKET
NAME OF COMPETITORS
MARKET SHARE (%) ESTIMATED POTENTIAL SALES P.A (RM)
a. KOLEKSI
IDAMAN
31
67387.80
b. KEDAI KASUT VINCCI
34
73909.20
c. CDH BOUTIQUE
24
52171.20
d. ANGGUN�S BOUTIQUE
11
23,911.80
TOTAL
100
217,380
COMPETITORS
Main competitors of Anggun�s Boutique:
NAME OF COMPETITORS
STRENGTHS
WEAKNESSES
KOLEKSI IDAMAN
� At a strategic place.
� Produce many types of scarves.
� It has established for many years and has experience and skills.
� The spaces of scarves are too close to each other.
� The workers of the boutique are not many.
KEDAI KASUT VINCCI
� At a strategies place
� Many branch
� Well-known
� Have many customer
� The shoes that company sell are high branded and expensive.
� The space of shoes shelves is not wide.
CDH BOUTIQUE
� Sell many types of clothes and scarves.
� The boutique is located upstairs.
� Disagreement.
SALES FORECAST
LIST PRICE OF PRODUCTS
NUM. ITEM QUANTITY PRICE PER UNIT (RM) AMOUNT (RM)
1. BAGS
a. Wallet (BUM) 100 35 3,500
b. Purse (BUM) 200 32 6,400
c. Handbag (BONIA) 100 99 9,900
d. Porch bag (DIADORA) 80 9 720
e. Traveling bag (DIADORA) 100 20 2,000
2. SHOES
a. Men (POLO) 200 79 15,800
b. Women (POLO) 250 59 14,750
3. SCARVES 400 15 6000
4. CLOTHES
a. Baju kurung (SILK) 100 130 13,000
b. Baju kebaya (SILK) 100 150 15,000
c. Blouse 200 25 5,000
d. Skirt 150 30 4,500
e. Long Pants 150 39 5850
TOTAL 2680 741 102,420
SALES FORECAST FOR THE FIRST YEAR
MONTHS BAGS (RM) CLOTHES (RM) SCARVES (RM) SHOES
(RM) TOTAL
(RM)
1 8,600 10,450 9,785 12,650 41,485
2 6,945 7,365 5,315 9,875 23,250
3 6,875 7,215 5,025 8,775 27,890
4 6,735 7,105 5,215 8,455 27,510
5 5,875 6,965 4,325 7,955 25,120
6 5,455 5,785 3,985 6,995 22,220
7 4,695 4,325 3,785 6,855 19,660
8 4,025 4,125 3,865 6,795 18,810
9 4,785 4,845 4,035 6,965 20,630
10 5,865 6,785 5,655 7,355 25660
11 7,985 8,265 6,325 8,165 30,740
12 8,995 9,365 8,785 10,685 37830
TOTAL 76835 82595 66100 101525 320805
SALES FORECAST FOR THE SECOND AND THIRD YEAR
YEAR AMOUNT
1 327,055
2 343,407
3 360,577
TOTAL 1,031,039
MARKET STRATEGY
Marketing is the important element is business activities. In order to calculate its sales forecast, the entrepreneur must develop appropriate marketing strategies to generate scales from the target market. Good marketing strategies will reduce the marketing problems. This will encourage the products to be known by the customers and in the same time towards the profit of the business.
To make sure the marketing for our products exist, our shop had planned a few of strategies including short-term strategies:
1. Product strategy
- Offer latest design of clothes, shoes, bags and scarves.
2. Principles Strategies
- Follow the cost-based pricing especially the cost-plus pricing.
3. Place (distribution)
- Will be the retailer where we get our product from the supplier and sell it to the customer.
4. Promotion strategies
- Banner
- Newspaper
- Internet
OPERATION PLAN
DEFINITION OF OPERATION PLAN.
Operation plan for Anggun�s Boutique is important because it involves the production of a product or service according to the quality, quantity, specification and time to the costumers� requirement at the lowest possible cost.
Operation plan is defined as a transformation process according to all activities, which involves produce input to output. Under operation process, business inputs are raw materials, machinery and equipments, capital, manpower and knowledge. Material requirement planning list all materials needed to produce the products and estimate in terms of quantity needed based on forecasted sales.
In addition, acquisition of machinery and equipment is needed to produce the product besides determining the number of machine and equipment based upon its capital and production period, to meet sales forecast. It also identifies suppliers that can offer the machine and equipment at competitive price. Manpower planning determines the rate of production and the standard time in producing a unit of product.
Operation layout is another factors, which considered in arrangement of the machinery and equipment. Therefore, raw materials can move freely from one place to another. It also can minimize delay and ensure that different types of process are separated. Operation budget involves cost of machinery and equipment, direct materials and operation overhead.
THE TRANSFORMATION PROCESS
MACHINERY
In order to distribute our products we use machines like cash machine, bar code scanner and computer.
LABOR
The labor includes General Manager, Administration Manager, Operation Manager, Financial Manager, Marketing Manager, Account Assistant, Driver, and Worker.
MATERIAL
We have only one type of material, which are direct materials.
EFFICIENCY OF THE TRANSFORMATION PROCESS.
The efficiency and effectiveness of the transformation process is measured by productivity index.
FORMULA: OUTPUT/INPUT COST
Productivity index of more than 1 indicate the efficiency of the transformation process.
Our company sales RM 320805 in year 1.
Operation cost is (MRP) RM ���. In year 1.
Productivity index for our business is RM 140,000
RM���..
=�����..
PROCESS FLOWCHART
Identify quantity demand
Order goods
Received goods from suppliers
Quality control
Packaging
Stored for stocks
Output
Sell goods to customers
MANPOWER PLANNING
DAY
TIME
HOURS
DAYS PER MONTH
ONE WEEK 10.00 am to 10.00 pm. 12 30
In Anggun�s Boutique working day for all employees had been set up from Saturday to Thusday. The operation process will start at 10.00 am and close at 10.00 pm. Anggun�s Boutique will be break from 1.00 pm to 2.00 pm. This will give and chance for workers to get rest anD having lunch. The operation process will start back around 2.10 pm. Our boutique will gives holidays to workers especially on Friday.
HOUSE OF PRODUCTION
Anggun�s Boutique Hours of operation
DAY
TIME
HOURS
DAYS IN MONTH
ONE WEEK
10.00am-1.00pm
2.00pm-10.00pm
3 Hours
8 Hours
30
TOTAL
11 Hours
30
Employees of Anggun�s Boutique will work for 7 hours a day which is 3 hours in morning from 10.00 am to 1.00 pm and 4 hours more in the evening from 2.00 pm to 10.00 pm. They will work 30 days a month. In Anggun�s Boutique, we encourage our employees to be more disciplined and without having stress.
Materials Requirement Planning
The cost of all materials
Raw material Unit Closing stock Cost per unit Amount (RM)
Bags
1. Purse (BONIA) 50 30 32 2560
2. Wallet (BONIA) 50 30 35 2800
3.Handbag (BONIA) 40 20 99 5940
4.Traveling bag (DIADORA) 30 15 20 900
5.Porchbag (DIADORA) 20 20 9 360
Clothes
1.Blouse 100 50 25 3750
2.Baju Kurung (SILK) 50 30 130 10400
3.Jubah 30 20 120 6000
4.Baju Kebaya (SILK) 50 30 150 12000
5. Skirt 40 10 30 1500
6. Long pants 60 20 39 3120
Shoes
1. Men (POLO) 120 50 79 13430
2. Women (POLO) 120 60 59 10620
3. Pants shoes 100 50 35 5250
Scarves 130 70 15 3000
TOTAL 81630
ACQUISITION OF MACHINERY AND EQUIPMENT
BIL
QUANTITY PRICE PERUNIT AMOUNT
Cash machine
1
Fax machine
1
Barcode scanner
1
Shelves
10
OPERATIONAL LAYOUT PLAN
SHOP LAYOUT
CLUE:
CLOTHES SHELVES SCARVES SHELVES
BAGS SHELVES
SHOES SHELVES
OFFICE LAYOUT
CLUE:
GENERAL/ADMINISTRATION DESK SOFA SET
MARKETING DESK POKOK HIASAN
OPERATIONAL DESK
FINANCIAL DESK
MEETING DESK
OPERATIONAL BUDGET
Item Capital expenditure Monthly expenditure
1. Machine equipment
2. Salary
3. Socso
4. EPF
5. Direct material
6. Electricity
7. Water
TOTAL
OPERATION STRATEGIES
ANGGUN�S boutique have many objective to achieve in the operation process and they are:
- To gain maximum profit with minimum cost which mean that to make sure the profit can cover the variable cost.
- To attract as many customer as we can.
- To make sure the quality of our product and service can satisfy our customer.
- Always look after the quality of worker.
- Try to sell the latest design products.
OPERATION CHART
THE SUPPLIERS
Anggun�s Boutique conduct stocks in order to make sure all products are high quality. Anggun�s Boutique used the FIFO method (first in first out). It means we used the first stock because the products we have are based on demand from customers. Our suppliers are as follow:
SUPPLIER MATERIAL
FINANCIAL PLAN
PROJECT IMPLEMENTATION COST SCHEDULE
RM
CAPITAL EXPENDITURE
a)
MONTHLY EXPENDITURE
a)
OTHER EXPENDITURE
a)
CONTINGENCY COST (2%)
TOTAL COST
TABLE OF DEPRECIATION
TYPE OF ASSET : LORRY
COST OF ASSET : RM
DEPRECIATION RATE : 10 %
METHOD : STRAIGHT LINE
YEAR ANNUAL DEPRECIATION
ACCUMULATED DEPRECIATION BOOK VALUE
0
1
2
3
4
5
6
7
8
9
10
SOURCES OF FUND
SOURCE
RM
EQUITY CONTRIBUTION
CASH
63,000
ASSET
TERM LOAN
37,000
HIRE- PURCHASE FINANCE
TOTAL
LOAN AMORTIZATION SCHEDULE
LOAN AMOUNT : RM
LOAN PERIOD : 10 YEARS
INTEREST RATE :
METHOD : REDUCING BALANCE (ANNUALLY)
YEAR
INTEREST PRINCIPAL PAYMENT BALANCE
0
0 0 0
1
2
3
4
5
6
7
8
9
10
HIRE- PURCHASE REPAYMENT SCHEDULE
COST OF ASSET : RM
DOWN PAYMENT : RM
LOAN AMOUNT : RM
LOAN PERIOD : 10 YEARS
INTEREST RATE : %
METHOD :
YEAR INTEREST PRINCIPAL PAYMENT BALANCE
0
0 0 0
1
2
3
4
5
6
7
8
9
10
MOHD ADHA MOHD ZAIN (ADHA ZAIN)
Blogger Informasi
